Pharma Economics
Pharma economics, also known as pharmaceutical economics, is a branch of economics that focuses on the economic aspects of the pharmaceutical industry and the analysis of drug-related healthcare decisions. It involves studying the production, distribution, pricing, and consumption of pharmaceutical products and their impact on health outcomes, healthcare systems, and society as a whole.Pharma economics examines various factors influencing the pharmaceutical market, including research and development costs, drug pricing strategies, reimbursement policies, market competition, intellectual property rights, and the economic evaluation of pharmaceutical interventions.